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Alter is Jonathan Wallace and Dan Whitford. They formed Alter in the summer of 2000 and had an initial focus on work for fashion labels (eg: Levi's, Marcs, Mambo). More and more Alter began to develop a diverse range of clients through industrial design, hospitality and music. In between jobs, Dan moonlights with a music career under the name Cut Copy and Jonathan lectures in design at Monash University. General Pants asked Alter to design their recent winter campaign, from T-shirts to posters and print ads. Alter said yes – though secretly supporting rebels in their fight for a 'pants-free' republic. Alter also put their unique touch to Brunswick Street’s newest nightspot Bimbo Deluxe, producing visuals and an innovative weekly streetpress campaign. Alter also maintains a strong focus on non-profit and art based projects, donating one-off garments for the Refugee Benefit Auction. They have also had work published in Neomu, exhibited at Area 2010 street art festival and will show work at the Next Wave Festival 2004. Alter are currently working on another cross-media project titled "Lost & Found" which will combine elements of image, text, and street based art. The black and pink one is part of the 'lost & found' artwork:

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